Breakfast cereal

BREAKFAST MIX

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Result summary

The HigherBar StandardDoes not meet the Standard

9 of 10 checks resolved · 29 of 58 ingredients identified

What decided this verdict
  • No refined industrial oils: Sunflower oil, palm kernel oil
  • No added corn syrup or refined fructose: Corn syrup
  • No artificial dyes: Color red 40

From our catalog · label as of Sep 15, 2026 · UPC 074249063102 · Standard v2.2

Does not meet the Standard9 of 10 checks resolved · 29 of 58 ingredients identified
The Standard

Every check, shown in full.

The verdict above comes from these checks and nothing else. Any row that is not met names the exact label ingredients behind it.

Caused the verdict

  • No refined industrial oilsSunflower oil, palm kernel oil
  • No added corn syrup or refined fructoseCorn syrup
  • No artificial dyesColor red 40

Could not be determined

  • Added sugar within limitNo added-sugars line; total sugars 9g per serving cannot rule the 4g limit in or out.

Passed

  • No prohibited ingredients
  • No high fructose corn syrup
  • No artificial sweeteners
  • No synthetic preservatives
  • No carrageenan
  • No brominated oils
Ingredients identified: 29 of 58Not identified: BANANA CHIPS (BANANAS, COCONUT OIL, SUGAR, NATURAL FLAVOR), NATURAL FLAVOR, STRAWBERRY GRANOLA (WHOLE GRAIN OATS, CANE SUGAR, INVERT SUGAR, APPLES, STRAWBERRY PIECES (APPLE JUICE CONC., PEAR JUICE CONC., APPLE PUREE CONC., STRAWBERRY PUREE, RICE FLOUR, POLYDEXTROSE, CHERRY JUICE CONC., NATURAL FLAVOR, PECTIN E440, LEMON JUICE CONC., CARROT JUICE CONC.), SUNFLOWER OIL, CRISP BROWN RICE, INULIN, APRICOTS, TAPIOCA FLOUR, NATURAL STRAWBERRY FLAVOR)

Does not meet means the product does not meet HigherBar's own bar. It is not a safety claim, a legality claim, or a health claim. Report a wrong verdict.

What It Is
  • sunflower oil
  • corn syrup
  • Red 40
  • 9.0g sugar per serving
  • Pectin
  • Citric Acid
  • Lactic Acid
Sources

What this check read.

  • SourceHigherBar catalog
  • UPC074249063102
  • Label as ofSeptember 15, 2026
  • Standard versionv2.2
Per servingServing: 28g
Calories129.9
Protein2g4% DV
Total fat6g8% DV
Saturated fat2.5g13% DV
Fiber2g7% DV
Total sugars9g
Sodium19.9mg1% DV

As stated on the label. % DV uses FDA Daily Values for a 2,000-calorie reference diet.

Alternatives

Alternatives that meet the Standard.

Products in breakfast cereal whose label meets HigherBar's bar today. That is a statement about their ingredient lists against our published criteria, not a recommendation about health or taste.

Every breakfast cereal product that meets the Standard