Breakfast cereal
HY-VEE, TOASTED RICE OVEN TOASTED CEREAL
Hy-Vee, Inc.
Result summary
The HigherBar StandardMeets the HigherBar Standard
10 of 10 checks resolved · 17 of 22 ingredients identified
From our catalog · label as of Sep 15, 2026 · UPC 075450169416 · Standard v2.2
Meets the HigherBar Standard10 of 10 checks resolved · 17 of 22 ingredients identified
The Standard
Every check, shown in full.
The verdict above comes from these checks and nothing else. Any row that is not met names the exact label ingredients behind it.
Passed
- No prohibited ingredients
- No refined industrial oils
- No high fructose corn syrup
- No added corn syrup or refined fructose
- No artificial dyes
- No artificial sweeteners
- No synthetic preservatives
- No carrageenan
- No brominated oils
- Added sugar within limitTotal sugars 2g per serving; added sugar cannot exceed that.
Ingredients identified: 17 of 22Not identified: REDUCED IRON AND ZINC OXIDE (MINERAL NUTRIENTS), MINERAL NUTRIENTS, A B VITAMIN (NIACINAMIDE)
Meets means all ten checks resolved and passed on this label. It is HigherBar's own bar, not a safety, legality, or health claim. Report a wrong verdict.
What It Is
This cereal is made from rice as its primary grain, with cane sugar and molasses as sweeteners. It's fortified with essential vitamins and minerals including calcium, iron, zinc, and B vitamins.
- Vitamin C
- Vitamin D
- Niacin
- Riboflavin
- Zinc
- Calcium
Sources
What this check read.
- SourceHigherBar catalog
- UPC075450169416
- Label as ofSeptember 15, 2026
- Standard versionv2.2
Per servingServing: 27g
Calories99.9
Protein2g4% DV
Total fat0g0% DV
Saturated fat0g0% DV
Fiber0g0% DV
Total sugars2g
Sodium240mg10% DV
As stated on the label. % DV uses FDA Daily Values for a 2,000-calorie reference diet.