Protein bars

BIRTHDAY CAKE BAR BAKED BARS, BIRTHDAY CAKE BAR

Name: BIRTHDAY CAKE BAR BAKED BARS, BIRTHDAY CAKE BAR
Brand: General Mills, Inc.

General Mills, Inc.

The HigherBar StandardDoes not meet the Standard

9 of 10 checks resolved · 18 of 37 ingredients identified

What decided this verdict

No refined industrial oils: Vegetable oil, palm kernel oil, hydrogenated palm oil, canola oil, palm oil
No added corn syrup or refined fructose: Declared on the label
No artificial dyes: Red 40 lake, yellow 5 lake, blue 2 lake, yellow 6 lake, blue 1 lake

From our catalog · label as of Sep 15, 2026 · UPC 016000364448 · Standard v2.2

See all ten checks

Does not meet the Standard9 of 10 checks resolved · 18 of 37 ingredients identified

The Standard

Every check, shown in full.

The verdict above comes from these checks and nothing else. Any row that is not met names the exact label ingredients behind it.

Caused the verdict

No refined industrial oilsVegetable oil, palm kernel oil, hydrogenated palm oil, canola oil, palm oil
No added corn syrup or refined fructoseDeclared on the label
No artificial dyesRed 40 lake, yellow 5 lake, blue 2 lake, yellow 6 lake, blue 1 lake

Could not be determined

Added sugar within limitNo added-sugar data for this product.

Passed

No prohibited ingredients
No high fructose corn syrup
No artificial sweeteners
No synthetic preservatives
No carrageenan
No brominated oils

Ingredients identified: 18 of 37Not identified: WHEAT FLOUR BLEACHED, CHICORY ROOT EXTRACT, VANILLA FLAVORED CHIPS (SUGAR, VEGETABLE OIL (PALM KERNEL, HYDROGENATED PALM), NONFAT MILK, SOY LECITHIN, COLOR (RED 40 LAKE, YELLOW 5 LAKE, BLUE 2 LAKE, YELLOW 6 LAKE, BLUE 1 LAKE), NATURAL AND ARTIFICIAL FLAVOR, SALT)

Does not meet means the product does not meet HigherBar's own bar. It is not a safety claim, a legality claim, or a health claim. Report a wrong verdict.

What It Is

vegetable oil
Red 40
Xanthan Gum
Locust Bean Gum

Sources

What this check read.

SourceHigherBar catalog
UPC016000364448
Label as ofSeptember 15, 2026
Standard versionv2.2

No readable nutrition panel for this product, so there are no per-serving values to show.

Keep browsing

More in protein bars Search the catalog Scan a barcode Check an ingredient list

Alternatives

Alternatives that meet the Standard.

Products in protein bars whose label meets HigherBar's bar today. That is a statement about their ingredient lists against our published criteria, not a recommendation about health or taste.